Creating concepts and executions that complement my strategic approach.
Analysis of brands, markets, campaigns, and consumer behavior.
How brands can leverage cultural connections to build stronger identities and engage consumers more effectively.
How Whop positions itself as a way to make money, and why that outperforms feature-driven branding.
Analyzing Spotify's shuffle algorithm and whether the issue lies in the backend or user perception.
Emergent, created by Juan Manuel Morales, analyzes emerging behaviors, cultural shifts, and market patterns.
Emergent analyzes emerging cultural trends. It decodes key shifts in behavior, music, media habits, and fashion revival.
This edition will be available soon, I'm working on it.
This edition will be available soon, I'm working on it.